Blogs



It is not a secret to regular readers that increasing a home builder’s customer satisfaction increases referral sales.  Many home builders blow away the 15% national average of referral sales and achieve 40-50%, by virtue of meeting the customers’ hierarchy of needs and having in place a respectf

Today we have a ranch (or if you are on the East Coast, a rambler) to review. It is a Lean Design with a ton of amenities, and it is a beauty. I’m betting Brent Musburger would have a field day with this looker. Let’s explore further:

I subscribe to the print editions of several publications, including Architectural Digest. Go ahead and call me old school — I know I’m not the only one who prefers to flip through the pages of a glossy magazine when there’s a big story beckoning.

The market bottom is clearly behind us, and this is validated by three very reliable indicators.  First, annualized home starts have more than doubled from the Spring of 2009.  Second, consumer confidence (and therefore builder confidence) continues an upward trend, and for regular readers, you k

The luxury housing market is back, according to a recent article in the Wall Street Journal.

One of the world’s most influential architects, Barry Berkus, passed away at the end of November. While I didn’t know Barry well, I admired and respected him greatly.

The Six Sigma methodology DMAIC (Define, Measure, Analyze, Improve and Control) is used to improve an existing process.  

Design for Six Sigma is used to design a new product or service.

The methodology used is DMADV (Define, Measure, Analyze, Design and Verify).

“You Can Buy More Land in an Afternoon…  

Than You Can Get Rid of in a Lifetime.”

My December column just came out on HousingZone.com and you can read it here: http://www.housingzone.com/scott-sedam-how-do-you-lead-leader or in the Professional Builder magazine.

It is critical to know what our customers think of living in the homes we build for them and what it was like to be involved in the design and construction process with us.

Pages

Overlay Init