The late Roger Caras, president emeritus of the ASPCA, once said, “Dogs are not our whole lives, but they make our lives whole.” No dog lover would disagree, and now architects are chiming in with a new art exhibit called Architecture for Dogs.

My eight-year-old son was asked recently about what I do. After describing my activities, typing on the computer and talking on the phone, he finally told his classmate, “He’s a magazine guy.” I find this amusing because I don’t think of myself as just a magazine guy.

Very few industry trade shows exude a raw enthusiasm and excitement like the Kitchen & Bath Industry Show. Last month in New Orleans, the lift in the overall residential construction market was quite palpable.

It’s well known that Frank Lloyd Wright-designed homes, while they’re architectural masterpieces, often have structural issues such as leaky roofs. Wright also disdained such modern must-haves as large kitchens and abundant storage.

Scott Sedam and I are presenting at PCBC from 1:30 p.m. to 4:30 p.m. on June 5. The program is below and you can get your tickets right now at the PCBC website.


Living in a small sliver of the language pie Rosetta Stone enlarged, we owe a debt of gratitude to the public company. Rosetta has been shelling out billions of marketing dollars for years now. 



Last week I went to the Chicago filming of “America’s Got Talent”, the NBC show that accepts all comers who don’t make it on American Idol, X Factor, The Voice, So You Think You Can Dance, et al.  

One of the latest trends in community development is the farm—an integrated space for the production of organic food.

A number of homebuilders in the Washington, D.C., area have stopped using the term “master” to describe the largest bedroom in the house.

I despise the term Knowledge WorkerWhy? Let’s start with the definition of Knowledge Worker and you can judge for yourself.

What if I told you there was a simple way to increase the production of your sales reps to provide a competitive advantage for your remodeling company and ultimately improved profitability and customer retention?

Six months ago we asked Bob Toll, the executive chairman of Toll Brothers, how he saw the market recovery playing out. Back then the home building market was clearly improving, but the extent and path of the recovery were hazy.

There are some characteristics that should be embedded in any New Product Development (NPD) process.

In an earlier blog post, I talked about being inspired by the home improvement shows on HGTV. But I know at least one builder who gets design ideas from other types of television programs, such as dramas and reality shows.  

The housing market has changed so drastically in the last few years that it can be difficult for builders to stay current with their plan portfolio. Most every builder I work with has old plans they are offering that either need to be reworked or let go.

Would you ever use Twitter to announce your family dinner is being served?

Remodelers, are you ready for more work? The Joint Center for Housing Studies (JCHS) of Harvard University recently unveiled the report, “The U.S.


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