6 Keys to a Recognition Program That Improves the Customer Experience
Follow these steps to create and implement a program that rewards your superstars and boosts your CX scores and referrals
Strive for Perfection
Even an attempt at perfection is difficult, but if you set perfection as your company's goal and everyone involved strives for it, you'll be winning against the competition, regardless
Customer Experience Metrics: How Builders Can Use NPS
When it comes to measuring customer experience, the Net Promoter Score is an underrated and misunderstood metric in the housing industry. Here’s how to use NPS to gauge customer loyalty and boost referral sales
Builder Reputation Basics: One Make-or-Break Factor You Can't Miss
If you do nothing else, do this one thing to ensure you have a great relationship with the client right from the start. Your reputation depends on it
How Can Home Builders Create a Better End Product for Buyers?
Housing Design Matters offers ways home builders can improve a homeowner’s experience
Managing the CX Roller Coaster for Homebuyers
How to mitigate the valleys and maximize the peaks to leave customers excited and delighted about their new-home buying experience
Planning + Development
BuildTools Provides the Solution for Managing Demanding Clients
Platinum Series Homes needed a system to stop losing money on change orders. BuildTools centralized critical project details to improve client relations and their bottom line.
Building Technology
KB Home Launches AI-Powered Chatbot for Customers
KB Home announced its launch of an AI chatbot platform aimed at answering home shopper questions, offering personalized information, and…
Digital Marketing
Tips for Using 3D Digital Models to Visualize and Sell Homes
Home builders that are using 3D design tools share their advice on selling homes using virtual models
Codes + Standards
Why Are Building Codes Important?
Building codes not only provide a standard benchmark contractors must meet, they also establish a building’s safety and energy performance for years to come
Quality Matters
Why Compact Duct Layouts for HVAC Make Sense
The approach shown here for HVAC duct layouts is a win-win: It saves money and reduces homeowner complaints about indoor comfort
Customer Satisfaction
Home Builder as Concierge, Delivering Customer Service Excellence
Your ability to deliver a positive, personalized customer experience to homebuyers is a critical driver in sales
Customer Satisfaction
Creating a Culture of Customer Commitment
You have to walk the talk if you expect employees to truly value customer satisfaction
Customer Satisfaction
Home Builder Sues Customer For $550,000 After Negative Online Review
Adair Homes, Vancouver, Wash., is suing Wes Brooks for defamation after the Oregon man posted critical comments about the company on Facebook. The…
Digital Marketing
3 Ways to Optimize Your Website for Greater Revenue and Happier Customers
Consumers aren’t static, and your website should not be either. Why it pays to make sure your website meets consumer expectations for a positive online experience
Customer Satisfaction
How Do You Measure the Customer Experience?
In the Consumer Age, go beyond standard buyer surveys to understand the whole customer journey
