6 Keys to a Recognition Program That Improves the Customer Experience
Follow these steps to create and implement a program that rewards your superstars and boosts your CX scores and referrals
Strive for Perfection
Even an attempt at perfection is difficult, but if you set perfection as your company's goal and everyone involved strives for it, you'll be winning against the competition, regardless
Customer Experience Metrics: How Builders Can Use NPS
When it comes to measuring customer experience, the Net Promoter Score is an underrated and misunderstood metric in the housing industry. Here’s how to use NPS to gauge customer loyalty and boost referral sales
Builder Reputation Basics: One Make-or-Break Factor You Can't Miss
If you do nothing else, do this one thing to ensure you have a great relationship with the client right from the start. Your reputation depends on it
How Can Home Builders Create a Better End Product for Buyers?
Housing Design Matters offers ways home builders can improve a homeowner’s experience
Managing the CX Roller Coaster for Homebuyers
How to mitigate the valleys and maximize the peaks to leave customers excited and delighted about their new-home buying experience
Measure Your Listening Skills
Learn how sales professionals can measure if they are really hearing what’s important to home buyers.
2008 Avid Award Winners
Avid Award winners for 2008 leverage customer loyalty in home building to survive the housing slump.
Blogging for Business
For home builders, blogging can create strong communities and boost customer satisfaction.
NHQ 2009: K. Hovnanian – Northern California is all about Employee Satisfaction
Excellent HR processes and customer satisfaction earned K. Hovnanian – Northern California a 2009 National Housing Quality Honorable Mention Award.
Survey Finds Sales Teams Weak on Follow-Ups
Despite a tough market, some home builders and their sales teams aren’t being nearly aggressive enough to reel in potential buyers, say the results from a Denver-area survey.
Green design and construction lead the way to customer delight
Home builders that have embraced green construction will be in the best position to reap the most sales in the new market.
Going Forward, It's All About Market Share for Homebuilders
While increasing revenues and profits are the gold standard in measuring business success, depressed home sales means that builders need to look at new metrics of performance. In addition to revenue, customer satisfaction and profitability, builders need to pay closer attention to market share.
Why It Pays for Homebuilders to Work With Their Toughest Customers
Homebuilders should address tough customer issues before they turn into PR nightmares.
How to Get the Survey Right
Avid Ratings Co. CEO Paul Cardis offers tips for hiring a survey company that uses noninvasive tactics to generate meaningful homebuyer feedback.
Improve homebuilder brand equity for long-term success
Homebuilders’ future success will depend largely on how well they’ve maintained their brands at the local level. Here's what you can do to shore up your image.
