Home buyer stats

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Although 81% of buyers say they intend to recommend their builder to friends and family, only 67% actually make those recommendations.

February 01, 2002

Although 81% of buyers say they intend to recommend their builder to friends and family, only 67% actually make those recommendations. There can be wide gaps between intentions to recommend, which many builders track, and actual recommendations, so a builder might need both numbers to gauge success.

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