The product information found in the pages of this Buyer’s Guide were laid out to the Professional Builder staff more than a year and a half ago by our subscribers. Make it reliable, make it usable and make it available when it is most needed.
This is Professional Builder’s second annual Buyer’s Guide. While it is simple in many respects, it is the result of dozens of mailings of thousands of items, hundreds of phone calls, tens of thousands of pages of information gathered, and more than thirty Cahners employees’ efforts. The desire to bring our readers a well-timed sourcebook requires more commitment than anyone initially expected.
The Buyer’s Guide doesn’t begin and end with these pages. It is one of the multiple pillars of HousingZone.com. By creating a dynamic web-based buyer’s guide we can continually update all aspects of the product selection process. The information continues to evolve on-line.
For any Buyer’s Guide to be successful it must rely on its industry to provide complete and accurate information to build trust in the product. The on-line component allows for hourly information improvements. If you need any information beyond what is published here please go on-line to HousingZone.com. You will quickly gain what you need.
HousingZone.com matches a number of key areas of interest. Like the Buyer’s Guide, this launch was determined by reader feedback. Everyday there is a reason to visit HousingZone.com:
By all indications HousingZone.com is a resounding success.
The funny part about all of this is that a few years ago many people proclaimed the end of print and traditional media. Today we find Internet companies dependent on all forms of media and advertising to establish their brands and build site traffic. The dollars spent on Super Bowl commercials by Internet companies proves the value of traditional media.
Print will continue to rely on Internet as well. While this new category of advertising spending is enjoyed by the business side of things, the opportunities for research and increased editor/reader interaction are exciting enhancements to traditional fact finding.
In-print and on-line, we hope you find this buyer’s guide the tool it is designed to be.
Advertisement
Related Stories
Hamlet Homes' Mike Brodsky on Finding Successors and Letting Go
A transition that involved a national executive search, an employee buyout, and Builder 20 group mentorship to save the deal
Time-Machine Lessons
We ask custom builders: If you could redo your first house or revisit the first years of running your business, what would you do differently?
Back Story: Green Gables Opens Up Every Aspect of its Design/Build Process to Clients
"You never want to get to the next phase and realize somebody's not happy."
