Sales and Texting? Know the Rules
Texting your sales prospects en masse can be an efficient way to get your message through if you follow these best practices
Will NAR's Landmark Commissions Settlement Lower Housing Costs?
The $418 million deal changes long-standing rules—written and unwritten—that consumers claim inflated sales commissions for home sellers, including new-home builders
January's Mortgage Rate Dip Prompts Some Thawing of the Housing Market
A drop in mortgage rates from recent peaks nudged more homebuyers and sellers into the market, signaling the start of greater supply and demand
Report Explores US Homeownership Trends, Finds Minorities Making Gains
A new National Association of Realtors report finds Asian Americans and Hispanics have made the greatest gains in homeownership over the past decade
Consumers Show Renewed Optimism About Homebuying
Fannie Mae's Home Purchase Sentiment Index reaches its highest level in almost two years
The Best Places to Buy a Home During Fall
These housing markets offer greater inventory and more affordable list prices during the fall season
Study of Lending Discrimination Against Gay Couples
A recent study finds that same-sex couples were 73.12…
Study of Silent Generation
The Silent Generation, aged 73 to 93 years, was the smallest homebuying age cohort in 2018, with a seven percent market share. These buyers are…
Market Data + Trends
Tide Turning Toward Buyers
The nation's housing markets, even in the priciest ZIP codes, are shifting…
3 SoCal Markets Posted YoY Price Drops in March
Home prices in Los Angeles, Orange, and San Diego counties in California fell in…
Big Banks Losing Mortgage Market Share
JPMorgan Chase and Wells Fargo recently released their latest quarterly earnings reports, showing that mortgage originations and lending had…
Builder Sentiment in April
Builder confidence hit a new high in April, increasing one point to 63, according to the…
TCJA's Impact on Home Sales
A new study of home sales between the fourth quarter of 2017 and the third quarter…