Solar power is about to enter a phase of unprecedented growth, according to research on how people adopt new technologies. The assertion originates from the economic theories of Everett Rogers first published in 1962. Rogers theorized that when 15% of people accept an innovation, it will quickly spread to 60% of the target population. In some markets — namely Hawaii, California, and Arizona — residential solar power has already reached the 15% level of acceptance.
Advertisement
Related Stories
Codes + Standards
Public Comment Period Opens for National Green Building Standard Updates
The 45-day public comment period for draft 2 of the 2024 NGBS begins on April 12, 2024
Codes + Standards
Public Comment Period Opens for 2024 National Green Building Standard Update
The 45-day public comment period opened Aug. 18, and comments must be submitted by Oct. 2, 2023
Codes + Standards
The Inefficiencies of the Latest Energy Code
The 2021 edition of the International Energy Conservation Code (IECC) hampers the return on investment for builders and homebuyers