Bob Schultz

President and CEO

Bob Schultz is president and CEO of Bob Schultz & The International New Home Sales Specialists. Write him at

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Despite all the negative press, hype, and conversation about how bad the housing market is, prospective buyers are still coming out and shopping for new homes. Perhaps not in droves like during the go-go days, but…

In last month’s article on “11 Strategies to Boost Your Sales Power in 2011,” I focused on the importance of accountability as a critical call to action for new-home sales organizations. The words of General Norman…