10 Value Adds for Your Next Paint Job
10 ways pro painters can get more out of their work and keep clients happy and their bottom line healthy
Charlie Scott has more than 30 years of first-hand home building experience, much of this in senior management positions with an award-winning, nationally recognized Midwest builder. Currently, he's the director of Woodland, O’Brien & Scott for Constellation Homebuilder Systems. Scott helps North American home builders grow their own customer-centric cultures, pursue operational excellence, and increase referral sales. Write him at Charlies@woodlandobrien.com.
Have you Drunk the Social Media Kool-Aid?
When I was part of a growing home building company we learned to be on guard for the newest “technology” coming down the pike that promised to…
New-Home Sales
Do You Really Want More or Less Realtor-Generated New-Home Sales?
Helping home builders understand the mechanics of outside real estate agent cooperation
Lesson Learned: The Perils of Sales Success aka Luxury Car Alert!
The market bottom is clearly behind us, and this is validated by three very reliable indicators. First, annualized home starts have more than…
Lessons Learned from Lance Armstrong
There is no question that Lance Armstrong has one of the most unique comeback and sporting histories of all time. He was a little known…
The Teamwork Fable - 4 Oxen & The Lion
We all know that teamwork is an important ingredient in building great homes and great relationships with our customers. This importance is…
Customer Satisfaction Bonuses - Right or Wrong?
Performance bonuses have been around the homebuilding industry for a long time. Salespeople earn commissions and bonuses based upon their sales…
Team - There is no "I," but the "A" is for accountability
Team sports analogies have long been used in home building for obvious reasons. They both have the common component of individual performances…
New Home Market - Getting Better All The Time!
Readers may recall a study I did a few years ago attempting to identify the most reliable predictor of future new home sales activity. The…
Customer Satisfaction: Never, ever give up on the 'impossible to please' customers
Some customers can be “impossible to please” (IP), but keep in mind, when open to the public, a home building company is exposed to all…
Employee Satisfaction = Uh - Oh!
Many experts have said that it is unreasonable for a company’s leadership to expect their employees to take better care of their customers, than…
