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Business Management


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Sales + Marketing

A Low-Tech Secret to Help Home Builders Stay Competitive

On the everlasting power of the pen—analog-style—to provide personal connection with buyers when selling homes

Housing Giants

The Housing Industry's Age of Acquisition

What should an acquired builder expect from new ownership? Here’s a look at how three companies integrated their additions

New-Home Marketing

Need More Leads? Think Again

The most powerful key to marketing success isn’t a bigger ad budget or more web traffic. It lies in addressing conversion

Leadership

The Mike Nieri Mindset of Multiple Markets and Prices for Great Southern

The South Carolina builder was expanding product into new geographic markets when most of the industry is dialing back and catering to a niche

Building Momentum in 2017

Predictions and strategy from a big builder

Purchasing

The Strategic Power of Purchasing for Home Builders

Climbing prices are shutting out some potential buyers, but savvy purchasing can help offset pressures exerted by market conditions

Leadership

7 Secrets to Building Teamwork

In home building, beware of heroes, because teamwork is everything. Here's how to make sure it's happening 

Business Management

Does the Old School Still Rule?

A lesson in how essential truths endure and key best practices remain relevant in home building

Labor + Trade Relations

The Trade Shortage: Opportunity Lost ... or Gained?

In terms of how builders run their companies, stop and ask yourself: Have we gotten better or worse since the crash? 

Detroit, New Orleans, And Other Progressive Cities That Foster Small Businesses

Even though they provide almost all of the net new jobs created over the last 70 years, small businesses across the nation are…

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