6 Keys to a Recognition Program That Improves the Customer Experience
Follow these steps to create and implement a program that rewards your superstars and boosts your CX scores and referrals
Strive for Perfection
Even an attempt at perfection is difficult, but if you set perfection as your company's goal and everyone involved strives for it, you'll be winning against the competition, regardless
Customer Experience Metrics: How Builders Can Use NPS
When it comes to measuring customer experience, the Net Promoter Score is an underrated and misunderstood metric in the housing industry. Here’s how to use NPS to gauge customer loyalty and boost referral sales
Builder Reputation Basics: One Make-or-Break Factor You Can't Miss
If you do nothing else, do this one thing to ensure you have a great relationship with the client right from the start. Your reputation depends on it
How Can Home Builders Create a Better End Product for Buyers?
Housing Design Matters offers ways home builders can improve a homeowner’s experience
Managing the CX Roller Coaster for Homebuyers
How to mitigate the valleys and maximize the peaks to leave customers excited and delighted about their new-home buying experience
10 management tactics for delivering quality
Scott Sedam wraps up his six-part series on quality management with 10 techniques for building efficient processes and ensuring a better product.
Hot elevation + Lean = Fast sales
The overriding principle of Lean Design is marketability. The winning combo is to make the home simple and efficient to build while having an…
Catalog ideas; don’t shoot them
Yesterday I attended a Construction and Safety Expo outside Chicago. General contractors, Sub-contractors and Safety Suppliers were dishing on…
Have you Drunk the Social Media Kool-Aid?
When I was part of a growing home building company we learned to be on guard for the newest “technology” coming down the pike that promised to…
New-Home Sales
Do You Really Want More or Less Realtor-Generated New-Home Sales?
Helping home builders understand the mechanics of outside real estate agent cooperation
Lesson Learned: The Perils of Sales Success aka Luxury Car Alert!
The market bottom is clearly behind us, and this is validated by three very reliable indicators. First, annualized home starts have more than…
How stereotypes hinder effective communication… and clean cabinets.
It was the typical Fourth Quarter Push.
We all knew the drill.
Well, most of…
PB December 2012
Builder of the Year - Toll Brothers | 13 Sales Strategies for 2013 | Remaking Your Past Bestsellers
Builder of the Year
2012 Builder of the Year: Toll Brothers
Arguably better than any of the Giant builders, Toll Brothers built a business that was ready to absorb and pivot from the historic downturn to a new market.
The Miracle of Compound Interest and Referral Sales
How creating satisfied customers can have a compounding effect on referral sales
