What Gen-Z Buyers Really Want in a Home
The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?
Post-Pandemic Trends: Working From Home
A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors
Millennials on Top Again as Largest Homebuying Group
Millennials beat out Boomers as the largest homebuying cohort, according to a recent report, but Boomers remain the largest generation of home sellers
The State of Hispanic Homeownership
2023 saw a net gain of 377,000 Latino owner-households, the largest single-year gain in almost 20 years, a recent report finds
Gen-Z Homebuyer Must-Haves
To afford a home, Generation Z is willing to make compromises, but not on everything
9M Baby Boomers to Exit Housing Market by 2035—but Gradually
The latest Freddie Mac report finds the contraction in the housing market from Boomers making their exit won't be a dramatic wave but more like a receding tide
Top Ten Cities Where Renting Trumps Buying and Vice Versa
To rent or to buy, that is the question. Location makes an enormous difference in the rent-or-buy equation. If you want to live in a traditionally…
Millennials Will Submit Half of All Mortgage Applications in 2020
If builders had to pick a generation to focus on, hands down Millennials are the demographic to watch. Though there has been a lot of buzz about…
Top 10 Hottest Neighborhoods for 2020
A majority of Redfin’s hottest neighborhoods for 2020 have a common theme, and it’s not that they’re conventionally trendy or close to…
Homebuyers More Confident in Housing Supply—But Actual Inventory Remains Low
For a while, as builder confidence rose, homebuyers remained wary of the health of the housing market. But in the final quarter of 2019, their…
Why the Rise of Urban Boomers Is a Myth
Who would you choose to be more likely to live in the city: your grandfather who is afraid to drive with the radio on, or your yoga-going mom who…
Top 10 Cities Where Women Are Buying Homes
If a woman comes to buy a home, don't immediately look for her partner: There may not be one. Women without cosigners are increasingly investing…
Meet Generation Z, the Next Generation of Homebuyers
Millennials and Boomers dominate the news cycle, and for good reason, as they are currently the demographics with the most buying power. But…
Top 10 Cities for Millennials to Live in 2020
If you’re a Millennial, Denver, Colorado is the place to be, according to a study by Commercialcafe. The company ranked seven factors such as the…
Are Californians Actually Fleeing the State? Data Says, Not Really
The Bay Area’s astronomical cost of living has long captured headlines, and the latest story goes like this: Californians are packing up and…
18 Future Hot Markets to Put on Your Watch List
If you’re scoping out new terrain to expand your business, these future hot markets forecasted by Realtor.com and the National Association of…
