In five years, through 2021, Laura May increased sales for her division by 89%; selected as the first person to pilot Goodall Homes’ General Manager Development program created to identify and train future company leaders; developed a sales training platform that was implemented across the company; is a member of the Cannonball Moments Betterment Circle, a leadership development program for home building executives; uses her background in finance to train salespeople in the intricacies of lending requirements so they’re comfortable helping homebuyers with loan issues; in two years during the recession sold 228 homes to entry-level buyers; focuses on hiring team players who fit the culture, then mentors and trains them; uses the Great Game of Business course as a teaching tool.