Marketing



Features
April 08, 2016

Sales are important, but positive customer experience is a gold mine.

Photo: Twitter

Features

Whether via social media or in-person conversation, there's undeniable power in word of mouth

Image: Pixabay

Features

For more effective follow-up with long-term prospects, email is the tool of choice—if you use it properly

Features
January 18, 2016

Homebuyers on the hunt are obsessed. Here’s how your website can capitalize on their drive and focus

This outdoor space, set at the rear of the home, is an extension of its indoor area (Photo: Christopher Mayer).

Features

Working outdoor space into your entire array of plans makes good business sense

Features

What do new-home seekers really want? Builders, architects, and industry experts clue us in 

5 Housing Market Predictions for 2016

Photo: David Sawyer/Creative Commons.

News
December 15, 2015

Expect easier credit and for first-time buyers to make up a bigger part of the market.

A growing number of home builders and land developers are using drones
Features
December 15, 2015

For some builders, drones prove to be a handy tool in marketing campaigns and site assessments

2015 Builder of the Year: Neal Communities

Left to right: John Collier, VP of Waterscapes Pools & Spas; Randy Turkovics, president, Neal Signature Homes; Pat Neal, owner/chairman executive committee; Charlene Neal, president, Charlene Neal PureStyle; Michael Storey, president; Michael Greenberg, Southwest Florida regional president. Photo: Gary Bogdon/DB Photo Agency.

Features
November 24, 2015

The Great Recession offered some hard lessons for Neal Communities—and a chance to do better than ever before.

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