Mortgage Rates Are Up but New-Home Sales Still Solid in March
Lack of existing home inventory drove a rise in new-home sales, despite higher interest rates in March
Mention of Eco-Friendly Home Features Is on the Rise in Sales Listings
Home listing descriptions using eco-friendly terms have been rising over the past five years in line with growing consumer interest in the environment and energy efficiency
New-Home Sales and Navigating the 3 D’s: Death, Divorce, and Downsizing
Here’s how home sales experts manage challenging lifestyle changes with and for their buyers
Even With Inflation Running Hot and Elevated Mortgage Rates, Buyer Demand Rises
Mortgage rates will likely stay high for the next few months, but that doesn't seem to be deterring homebuyers
A Look at Homeownership Rates Across the Nation
Data for homeownership rates in the 100 largest US cities show Port St. Lucie, Fla., in the top spot, while West Virginia is the state with the most homeowners
Millennials on Top Again as Largest Homebuying Group
Millennials beat out Boomers as the largest homebuying cohort, according to a recent report, but Boomers remain the largest generation of home sellers
Economics
New-Home Sales Reach Strongest Rate Since 2006
Despite ongoing building material issues, new single-family home sales flourished in March, reaching the strongest seasonally adjusted annual rate…
New-Home Sales
New Home Starts Rebound But Shortage Is Still Huge
The largest gains in new-home construction occurred in the Midwest, where housing starts more than doubled on a monthly basis.
NAHB
Help for Getting Home Appraisals to Reflect Rising Costs
NAHB Housing Policy Briefing | NAHB offers help for builders to get appraisals to reflect building materials' rising costs; the HMI shows builder confidence took a hit from concern about soaring costs
Market Data + Trends
Buyers of All Ages Prefer New Homes
In an ideal world, 60% of homebuyers would purchase a new home, according to the National Association of Home Builders’ What Home Buyers Really…
New-Home Sales
How New-Home Salespeople Can Talk Rising Prices With Buyers
On this installment of The Weekly, K. Hovnanian VP of sales Chris Hartley shares his advice for new-home salespeople when discussing rising home…
Sales + Marketing
Challenging Times = Emerging Sales Opportunities
Disruption in real estate sales is a recipe for new collaborations between home builders and real estate agents
New-Home Sales
First-Time Buyers Account for 43% of New-Home Sales
First-time homebuyers made up 43% of new-home sales, according to the February National Association of Home Builders/Wells Fargo Housing Market…
New-Home Sales
Majority of Buyers Want and Use Digital Tools to Aid Home Search
While the majority of buyers are hesitant to purchase a home entirely online, all homebuyers want to use digital tools during their home search.…
Economics
How Might an Uptick in Mortgage Rates Affect Housing?
For the first time since July 2020, mortgages rates have surpassed 3%, but that’s not likely enough to put an end to strong housing demand, says…
New-Home Sales
A Message for New-Home Salespeople: Stop Trying to Sell Homes
You’re not in the sales business. You’re in the knowledge business
