Creative Ways Home Builders Can Nail the Sale
Craigslist? Check out these ideas Eldan Homes uses to close a deal in tough times
Chicken and Egg
Which came first? Falling home prices? Or decreasing consumer confidence in home values?
Realtors Go Green
If you build green and rely on Realtor relationships to sell your homes, you can have a Realtor specifically for your needs
What Do We Do Now?
Lean times don't necessarily call for lean measures. Here's what to focus on during down time
10-Second Tip: Web Sites
Running out of ideas on how to promote your communities? Use videos and flashy photos on your Web site. Does your Web site do everything it can to usher buyers to your communities? Put up a video and sharp photography of your homes and communities. A survey by VHT and PropertyPreviews.com showed using video increased the perceived value of the home by nearly 6 percent.
We Won't Lose a Sale Over Value
Readjust your sales team's approach and get a leg up on the competition
Outdoor Lifestyle Highlights Highlands Ranch Community
BackCountry by Shea Homes is a hit with move-up buyers motivated to buy a home that's close to nature
Legacy Communities: Professional Builder's 2009 Builder of the Year
Legacy Communities, whose ability to cater to its community and change with economic times, earns accolades as the 2009 Builder of the Year
