Do home builders know their online audience's behavior?
Our Giant 400 is Minus 50
Social Networking Skills for Home Builders
European village concept hits just the right note with home buyers
Villebois in suburban Portland, Ore., is designed around a lively town center and features a variety of housing types.
2009 Report on Housing's Giants: When Will The Housing Downturn End?
It's doubtful we'll hear any builders brag about their performance in the 2009 Annual Report of Housing's Giants. Most are losing money — even those on the rise in the rankings. Still, this report provides a fascinating snapshot of America's housing industry as 2008 ended. By then, casualties of housing's apocalyptic crash included not only many ranked giants but the entire American mortg...
Sales + Marketing Best Practices
What Secret Shoppers Know Can Help Your New-Home Sales Team
Home builders can use secret shop companies' discoveries to train their sales staff for peak performance