7 Sales and Marketing Trends to Watch (and Learn From)
These award-winning campaigns from NAHB's 2024 National Sales and Marketing Awards showcase next-level strategies and stellar results
New-Home Sales and Navigating the 3 D’s: Death, Divorce, and Downsizing
Here’s how home sales experts manage challenging lifestyle changes with and for their buyers
Q+A With Jenny Laible: The Keys to a Community Lifestyle Program
The National Association of Home Builders' 2024 Lifestyle Director of the Year talks about authenticity, knowing your neighbors, and her chill approach to social media
Sales and Texting? Know the Rules
Texting your sales prospects en masse can be an efficient way to get your message through if you follow these best practices
Billboards Are Back! Tips for Billboard Marketing Success
A recent study shows the renewed power of outdoor advertising. But are home builders ready to go old-school with their sales and marketing efforts and embrace billboard marketing?
Coffee-Worthy: Schell Brothers' Personal Connection With Customers
How Schell Brothers, Pro Builder's 2023 Builder of the Year, connects on a personal level with homebuyers
Denver's 'Prime' Customers
Millennials get this designation for Denver's new year in real estate, according to Realtor.com…
Builder Talks Effective Branding
Seattle-based high-performance builder Dwell Development's marketing strategy…
Digital Marketing
Marketing 2019: The A.I.-Data Connection
For home builders that want to get ahead in an increasingly competitive market, let artificial intelligence optimize your customer data
Sales + Marketing
Matt Sauls on Pardee Homes' First 55+ Product and Why Local Flavor Is Key
TRI Pointe's Pardee Homes goes boutique to stand out in the active adult market
New Year, New Paradigm
A new report stresses that flexibility and openness to innovation are key traits for succeeding in real estate and home building when faced with increasing market complexity in 2019, leading up to housing's major inflection point, 2020
Landscape of Single-Family Rentals Becoming More Singular
Filed under: mergers and acquisitions, the single-family rental (SFR) industry is fast becoming all-in-the-family. The recent sale of SFR platform…
Design Best Practices
Is This Hidden Hazard in Your Listing Photos?
Realtor.com examines how to avoid potential hazards by looking at real estate listing photos like a home inspector.
A…
Housing Markets
Housing Market: The Times They Are a Changin’
As Bob Dylan sang it, housing's marketplace is experiencing it. Don’t be caught off-guard
