Sales and Texting? Know the Rules
Texting your sales prospects en masse can be an efficient way to get your message through if you follow these best practices
Will NAR's Landmark Commissions Settlement Lower Housing Costs?
The $418 million deal changes long-standing rules—written and unwritten—that consumers claim inflated sales commissions for home sellers, including new-home builders
January's Mortgage Rate Dip Prompts Some Thawing of the Housing Market
A drop in mortgage rates from recent peaks nudged more homebuyers and sellers into the market, signaling the start of greater supply and demand
Report Explores US Homeownership Trends, Finds Minorities Making Gains
A new National Association of Realtors report finds Asian Americans and Hispanics have made the greatest gains in homeownership over the past decade
Consumers Show Renewed Optimism About Homebuying
Fannie Mae's Home Purchase Sentiment Index reaches its highest level in almost two years
The Best Places to Buy a Home During Fall
These housing markets offer greater inventory and more affordable list prices during the fall season
One on One: Alan Laing
Pulte's vice president of e-business leads revolutionary changes in the way American homes are sold and built.
Packages Save Buyers Bundle
Car dealers do it. Travel agents do it. Even the kids’ school photographers do it. But home builders?
Quality Enabled E-Home Sales
In this era of e-commerce, quality builders are poised to make their mark.
Builder Takes Buyers to School
For many of the nearly 1.5 million Americans who will buy new homes this year, the entire process—from choosing a builder to moving in—will be an extremely stressful and sometimes mystifying experience.
Make Life Easier, Sell Homes Faster
Prospective home buyers tour model homes because they want new space.
Pulte Hosts High School Design Class
Students at Jacobs High School in Algonquin, Ill., got a chance to extend their learning outside of the classroom for two days in May when they participated in a seminar hosted by Pulte Home Corporation.
Wright Space
When you're building in a neighborhood with design codes that dictate your exteriors and the spectacular location and views are sure to lure potential buyers, you might decide to play it safe with the same old reliable interiors.
Expansion Model
When a successful family-owned building company from Dallas decides to expand into the Houston master-planned community arena, they had better have their game faces on.
Celebration Cottage
Traditional neighborhood design is a hot item these days, but one of the problems that will pop up, if you decide to take the TND plunge, is a shortage of house plans to fit alley-loaded lots.