Sales and Texting? Know the Rules
Texting your sales prospects en masse can be an efficient way to get your message through if you follow these best practices
Will NAR's Landmark Commissions Settlement Lower Housing Costs?
The $418 million deal changes long-standing rules—written and unwritten—that consumers claim inflated sales commissions for home sellers, including new-home builders
January's Mortgage Rate Dip Prompts Some Thawing of the Housing Market
A drop in mortgage rates from recent peaks nudged more homebuyers and sellers into the market, signaling the start of greater supply and demand
Report Explores US Homeownership Trends, Finds Minorities Making Gains
A new National Association of Realtors report finds Asian Americans and Hispanics have made the greatest gains in homeownership over the past decade
Consumers Show Renewed Optimism About Homebuying
Fannie Mae's Home Purchase Sentiment Index reaches its highest level in almost two years
The Best Places to Buy a Home During Fall
These housing markets offer greater inventory and more affordable list prices during the fall season
Urban-Suburban Market Report: Suburbs, Cities Are Experiencing Similar Activity
Are urbanites really fleeing in droves toward the suburbs? Though anecdotal evidence may point toward that trend, Zillow’s 2020 Urban-Suburban…
Buyers Are Snatching Up Homes in Record Time
The housing market seems like a revolving door for new listings, with homes coming and going at a fast pace. Redfin found that in the four-week…
Fleeing City Dwellers Increasingly Search for Homes Outside Their Metros
The number of urbanites searching for suburban homes grew in the second quarter, says Realtor.com. But while the majority have limited their…
Who Is the Average 2020 U.S. Homebuyer?
Point2Homes, an online real estate marketplace, analyzed five months worth of searches on its site to determine the average 2020 American home…
Google Trends: Buyers Interested Despite Declining Consumer Confidence
Fannie Mae says consumers are less confident in a home purchase, but Google Trends show many are still interested. The percentage of respondents…
This Instagram Account Connects Millennials to Historical Homes
One woman turned to Instagram in order to help bridge the gap between younger generations and historical homes, and it’s working. It may seem like…
It's a Seller's Market, According to Fannie Mae
Fannie Mae’s recent Home Purchase Sentiment Index found that the number of consumers believing it is a good time to buy is dwindling, while…
Zillow CEO Says Pandemic-Related Homebuying Trends May Continue for Years
There’s a multitude of reasons why homeowners are moving or considering a move: more space, privacy, safety. Indefinite changes to lifestyles,…
What Are 'Zoom Towns' and How Have They Affected Home Prices?
“Zoom Towns” are defined by Bloomberg as towns where well-paid workers—such as corporate executives—flee to in order to work from a home with…
Mortgage Rates Continue to Drop, As Does Affordable Housing Supply
Mortgage rates decreased again this week to another new low, but the shortage of homes presents a growing issue: a shrinking supply of affordable…