Sales and Texting? Know the Rules
Texting your sales prospects en masse can be an efficient way to get your message through if you follow these best practices
Will NAR's Landmark Commissions Settlement Lower Housing Costs?
The $418 million deal changes long-standing rules—written and unwritten—that consumers claim inflated sales commissions for home sellers, including new-home builders
January's Mortgage Rate Dip Prompts Some Thawing of the Housing Market
A drop in mortgage rates from recent peaks nudged more homebuyers and sellers into the market, signaling the start of greater supply and demand
Report Explores US Homeownership Trends, Finds Minorities Making Gains
A new National Association of Realtors report finds Asian Americans and Hispanics have made the greatest gains in homeownership over the past decade
Consumers Show Renewed Optimism About Homebuying
Fannie Mae's Home Purchase Sentiment Index reaches its highest level in almost two years
The Best Places to Buy a Home During Fall
These housing markets offer greater inventory and more affordable list prices during the fall season
Rising Interest Rates Could Further Slow Inventory And Keep Renters From Buying
When Donald Trump was elected president, prescient renters got chills running down their spines.
Business…
Tight Housing Market Expected To Level Off Existing Home Sales
For a little while, it looked like home sales could continue to rise even as inventory shrunk.
Analysis from …
Chinese Buyers Snap Up Homes At An Accelerating Pace
Motivated by a weakening yuan, surging domestic housing costs, and the desire to secure offshore footholds, Chinese citizens are snapping up…
Sales + Marketing
How Home Builders Can Tap the Power of Story to Create a Lasting Impression
Making the most of leads and engaging prospective homebuyers means sharing a clear, succinct narrative about your company
Housing Industry Has Bigger Worries Than Federal Reserve Rate Hikes
Decreasing supply is a far greater concern to the housing economy
Sacramento, Jacksonville Among Markets That Attract The Most Potential Newcomers
San Antonio is the market with the most external searches
Time on Market to Sell a Home Hits Historic Low
The National Association of Realtors’ “Profile of Home Buyers and Sellers” shows that in 2014 and 2015,…
Home Lending Credit Standards Are Too Tight, Says Urban Institute
According to an analysis by the Urban Institute, loan default rates have dipped so low since 2011 that they’re…
Home Prices Grow Slowest In Eastern States, Remain Hot in Pacific Northwest
Values have declined in Connecticut, but are up double-digits in Oregon and Washington
Foreign Homebuyers Choose Suburbs
Foreign buyers purchased 214,885 residential properties for $102.6 billion from April 2015 to March 2016