What Gen-Z Buyers Really Want in a Home
The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?
Lumber Leads Building Materials Prices Higher in March
Overall, the cost of building materials rose during March, with softwood lumber, gypsum products, and concrete all seeing price increases. Only steel mill materials saw price drops
Post-Pandemic Trends: Working From Home
A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors
Sherwin-Williams' Kingdom Gold Color Is Making New Friends
The paints and coatings brand takes a strategic marketing approach to shine a light on an overlooked hue
Exterior Design Trends? Homebuyer Preferences Run the Gamut
It turns out there's little national consensus when it comes to what U.S. homebuyers prefer for home exteriors
Home Renovation Trends Report Shows Increase in Project Spending
A recent Houzz survey finds that the median spend for kitchen and primary bath projects jumped in 2022 and increased again in 2023
Stunning 'Reversal' in Transportation Patterns
Eight years into the ride-sharing "revolution," New York City transit consultant …
More First-Timers Tapping Family for Down Payment Assistance
A growing number of first-time homebuyers are turning to their relatives for assistance to…
Homebuyer Confidence Hit Survey Low
Fewer U.S. homebuyers can afford homes listed for sale, and more Americans think now is a bad time to buy a home.…
Lighting Gets Smaller and Smarter
Residential light fixtures, apps and controls enhance a home's features while providing convenience and personalization through smart technology
Take Out My Lawn!
California homeowners are increasingly converting their lawns from grass to turf, flower beds, walkaways, or other elements…
Buyers' Purchasing Power in 2019
Rising mortgage rates are dominating housing industry news coverage, yet …
Rental Projects Offer Builders a Break
Builder confidence recently dropped to a more than three-year low at the end of 2018, but the…
Top-Selling Master-Planned Communities in 2018
A new ranking of the 50 top-selling master-planned communities (MPCs) in…
Market Data + Trends
Experts' Housing Predictions: 2019
With the start of the new year, seven housing…
