Last month, I attended NAHB’s midyear meeting in Miami and had the pleasure of sitting in on a presentation by Daniel Swift, president and CEO of Des Moines-based architecture group BSB Design.
New Home Sales
For many builders, business is good if not excellent. When that is the case, the possibility that success can lead to complacency becomes more prevalent.
Like the popular television shows “Survivor” and “American Idol,” this recruiting process will eliminate potential salespeople along the way until the outstanding winners remain.
Now more than ever, it's critical to measure, evaluate, and improve your sales process.
Staying focused at mid-game
A hybrid approach to managing sales with Realtors can bring more focus and closings for your new homes.
Practice makes perfect, and simulated selling helps your salespeople show what they know.
Matt Ivey, co-owner, Ivey Homes, Evans, Ga.
Matt Ivey shares how Ivey Homes found a successful medium between in-house sales and outsourcing.
Smaller-scale infill designs are not just for well-established urban areas anymore.
Professional Builder's House Review design team shows how small details added to a stairway landing, hallway, foyer, or porch can be the special touch that transforms a house into a home.
Sales of newly built, single-family homes fell 3.3 percent to a seasonally adjusted annual rate of 440,000 units in February.