Todd Hallett, AIA, President of TK Design & Associates, Inc. (tkhomedesign.com) has been designing award winning homes for over 20 years. He spent 15 of those years working for a $50 million production building company. Todd designed all of their homes but also worked in every other aspect of the company including purchasing, development, land acquisition, product development, and operations, and was President of the company for three years. Equipped with his vast building experience and fueled by his love for architecture he left to form an architecture firm that is second to none in working cohesively with Builders. Todd specializes in Lean Design and works, alongside Scott Sedam of TrueNorth Development, in the trenches with builders, suppliers, and trade contractors. His Lean Design blog appears weekly at Housingzone.com. Todd welcomes your feedback at email@example.com or 248.446.1960.
3 Major Distinctions Between Good and Great Design
In my travels working with builders all over the country, I have the opportunity to see a lot of home designs. I see good, bad, fair, and occasionally great plans and elevations. I am able to walk a lot of models each year and see in the flesh what is working and what is not. I have come to realize that there are three major distinctions between good and great design.