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Bob Schultz

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Written By

Bob Schultz

President and CEO

Bob Schultz is president and CEO of Bob Schultz & The International New Home Sales Specialists. His Guaranteed Commission Program provides tools and knowledge that help builders establish the responsibilities and limitations of a real estate agency relationship for mutual benefit. Contact him at Bob@i-nhss.com and use “Guaranteed Commission Program” in the subject line.

Sales + Marketing

Welcome to the Sales Environment of the Future

Information is available faster and in larger quantities than ever before. Taking best advantage means using a mix of technologies

Local Builders

How Small and Medium-Size Builders Can Prevail

Three smaller-size home builders share advice and success stories on competing with big builders in their markets

Sales

Lessons From the Automotive Industry

A longtime builder shares what he learned from an apprenticeship with a car dealer

Sales + Marketing

2016 Was A Very Good Year—Or Was It?

As 2016 draws to a close, it’s time for some crystal-ball gazing and best advice for next year 

Sales

Are Co-op Sales Worth It?

They can be a silent profit leak, but there are also good reasons to make co-op sales work

Sales

Do You Know Your Breakeven Point?

To meet sales, marketing, and profit objectives, a firm grasp on a precise number isn’t just a good idea—it’s essential

Sales

Outsourcing Your Sales

Working with real estate agents can be a good thing, but is it always the best thing?

Sales

Unearthing Great Sales Talent

Three profiles of recent hires prove that standout recruits can come from surprising places

Education + Training

How to Choose a Sales Training Program

Before you implement any type of training program, assess your personnel and ask these questions

Economics

Sales + Marketing: Hidden Perils of a Hot Market

Brisk business means increased revenue, happy salespeople, and satisfied shareholders. If you're less than prudent, it can also spell danger

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NAHB Chairman's Message: In a challenging business environment for home builders, and with higher housing costs for families, the National Association of Home Builders is working to help home builders better meet the nation's housing needs


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