Sales + Marketing


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Sales + Marketing

How Curated Design Collections Could Benefit You and Your Buyers

On HorizonTV this week, design studio strategist Jane Meagher explains the benefits of creating curated design selection packages for both…

Customer Satisfaction

Improving Customer Service After Closing

Get out in front of repairs after move-in to keep homeowners happy and the word about your business positive

Sales + Marketing

What Do New Homes Have in Common With a Pair of Shoes?

A new approach to improving customer satisfaction during the homebuying journey

Business Management

What to Know About Selling Homes Online

The pandemic has brought about a lot of change, but not the ultimate innovation, being able to sell new homes online. On HorizonTV this week, Do…

Sales + Marketing Trends

Top Trends in Digital Sales and Marketing Strategies

How four home builders found success by aggressively implementing or augmenting a variety of digital sales and marketing tools and strategies

Market Data + Trends

Hot Market and Listing Tactics Make Identifying Home Values Difficult

With nearly 40% of homes selling over asking, many buyers play guessing games with their bids. A family of two told The New York Times

Sales + Marketing

Competition to Buy Suburban Homes Intensifies

ZIP codes with the highest page views per online listing on Zillow became increasingly suburban over the past 18 months.

New-Home Sales

Four Additional Challenges of Online Home Sales

Do You Convert’s Kevin Oakley shared three truths about online home sales, but there are four more to consider from the perspective of an…

Sales + Marketing

3 Inconvenient Truths About ‘Buy Online’

Exclusively online home sales can’t happen until home builders tackle these key issues

Sales + Marketing

The Future of the New-Home Design Studio

It's time for design studios to evolve. The future lies in doing a far superior job of both virtual and in-person interactions

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