Sending a simple survey to past prospects will do two things: reveal leads for buyers still in the market and ripe for a sale, and clean up your bloated CRM

When it comes to measuring customer experience, the Net Promoter Score is an underrated and misunderstood metric in the housing industry. Here’s how to use NPS to gauge customer loyalty and boost referral sales

Here’s how to mitigate the valleys and maximize the peaks to leave customers excited and delighted about the customer experience during the new-home buying process, from the initial home search through to warranty

Don't neglect the warranty phase of the homebuying journey. How upgrading your warranty program can gain trust and meet the expectations of today’s homebuyers

A new approach to improving customer satisfaction during the homebuying journey

Take these steps to keep referrals up, customer trust high, and feedback positive

Self-service is disrupting nearly every industry imaginable. It’s just a matter of time before it hits housing

In the Consumer Age, go beyond standard buyer surveys to understand the whole customer journey

Home builders should stop worrying about disruption and become the disruptor

Homebuyers are better informed than ever before. Exceeding their expectations has never been more important for home builders