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Kevin Oakley

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Written By

Kevin Oakley

Kevin Oakley is managing partner at Do You Convert, a company exclusively focused on online sales and marketing for home builders and developers. Write him at kevin@doyouconvert.com.

Digital Marketing

Marketing 2019: The A.I.-Data Connection

For home builders that want to get ahead in an increasingly competitive market, let artificial intelligence optimize your customer data

New-Home Marketing

Tips for Market-Proofing Your Marketing

Use great market conditions to develop good habits that will help your company thrive during challenging times

How To

How to Fix a Broken Community

An online marketing expert offers step-by-step instructions for getting even problem communities to meet their sales goals

Digital Marketing

Marketers vs. Algorithms: Stop Playing Private Eye

Trying to outsmart algorithms is a fool’s game. Great content is what matters. Here’s why

No-Fail Home Presale

How to generate buzz, momentum, and sales activity when launching new communities

Digital Marketing

Google Analytics Is a Marketer's Best Friend

How to use analytics to cull the most accurate and useful data

What Sales + Marketing Problem Are You Trying to Solve?

Define the issue, settle on a strategy, and set targets on how to spread the message

How Builders Can Harness the Power of Facebook

It’s quick and inexpensive, and it’s the largest advertising game changer since Google. Here’s a crash course for home builders advertising on Facebook

New-Home Marketing

Need More Leads? Think Again

The most powerful key to marketing success isn’t a bigger ad budget or more web traffic. It lies in addressing conversion

Sales + Marketing

Using Content That Packs Emotional Appeal

If you want to market your offerings in a way that compels prospects to action, every piece of your home building company's content must have some real emotion

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More in Category


NAHB Chairman's Message: In a challenging business environment for home builders, and with higher housing costs for families, the National Association of Home Builders is working to help home builders better meet the nation's housing needs


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