A sad story about how a builder goes to the trouble to find a great piece of land, build a good house, do all of the hard stuff well, then blows it over four or five details

The lesson of the two Elizabeths is that as an industry we must begin to see salespeople in a holistic manner, as complete members of the team. It's no longer enough to simply bring in the bucks

Think through your termination process; set mutual expectations with new employees about what you want from them - and what they want from you

The legions of hard-working immigrants that enable our livelihood go mostly unnoticed. Get out to the jobsites and listen to their stories—their journeys of what they left behind

Profit-based compensation systems have the proven potential to motivate employees while increasing their focus on critical business issues such as revenue, cost control, profit, and customer satisfaction

Does the notion popularized by some housing industry analysts and the popular press that large national home builders have advantages destined to render local and regional builders helpless and unable to compete hold true?

Avoid flying into the customer expectation trap

Even during days of economic uncertainty, try to stick to your company plan

What is it that separates your company from other home builders in the marketplace?

Building as usual is no way to survive in a tightening labor market