Billion-Dollar Margaritaville-Themed Active Adult Community Planned For Florida

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February 27, 2017

A new development for residents 55 and older is perfect for retiring Parrotheads.

CityLab reports that Latitude Margaritaville, a $1 billion project in Daytona Beach Fla., will have 6,900 homes, 200,000-square-feet of retail space, a fitness center, a pool area, and a bandshell for live performances. Singer Jimmy Buffett is a partner in the project, which takes its name after his hit 1977 song.

The age-restricted retirement community will have a worry-free, tropical vibe.

Senior living is a canny play, given the advancing age of the Parrothead Nation. And the model that Buffett and company are apparently pursuing, according to Senior Housing News, is an ambitious one: Latitude Margaritaville aims to rival the Villages, the colossal planned gerotopia outside Orlando that stands as the world’s largest age-restricted community.

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