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Exclusive Research: The Supply Side

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Exclusive Research + Data

Exclusive Research: The Supply Side

Builders and architects share what they want from supplier relationships and which attributes would make them consider using a new product


By Mike Beirne, Senior Editor July 27, 2017
lumber stacked and ready for home building
Research from Pro Builder explores what builders and architects want from new products and suppliers. (Photo: Piqsels)
This article first appeared in the August 2017 issue of Pro Builder.

Better quality, reduced price, and some assurance that trying a new product isn’t going to lead to callbacks and ill will with the homebuyer are among the key takeaways from Professional Builder’s 2017 Supplier survey.

Responses from Pro Builder’s readers and from members of Builder Partnerships also noted that real-life demos on the jobsite that show ease of use or proper installation can score points with them. However, the hands-on approach still is second to quality and price.

As for pitching a product to a home builder, survey participants noted that they see more credibility in manufacturing and building material supply reps who understand the fine line between shaving a couple of days off the build time and keeping a project from financially going into the hole. More results about what builders and architects want from new products and suppliers are in the charts that follow.

 

new-product-concerns-graph

Ranking-Manufacturer-Attributes

Pie-chart-Most-Valued-Attributes-building-products-manufacturer

How-to-sell-new-product-pie chart

Converting-to-another-manufacturer-pie-chart

Sell-an-upgrade-pie-chart

(Click on chart above to enlarge)

Best-way-to-convert-suppliers-pie-chart

Ranking-desired-manufacturer-traits

 

 

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Written By
Senior Editor

Mike is the senior editor of Pro Builder and Custom Builder magazines. A two-time Jesse H. Neal Award winner, Mike has nearly 30 years of journalism experience plus numerous news and feature writing awards, including honors from the Society of Professional Journalists, the American Society of Business Press Editors, and the National Association of Real Estate Editors. He also operated a masonry restoration business for more than two decades. 

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