Homebuyers of the (Near) Future Will Visit Model Homes Digitally

The move to digital can potentially help both builders and buyers save money

June 19, 2015
Homebuyers of the (Near) Future Will Visit Model Homes Digitally
Homebuyers of the (Near) Future Will Visit Model Homes Digitally

Builders might cringe at the idea of buyers only looking on a screen to tour a model home instead of visiting the real deal. But what if we told you digital homes can be as realistic as, well, reality?

Taking three weeks to make, designers at CG Cloud used the software Unreal Engine to create a rendering of a London loft that visitors can tour as if they were playing a video game, Fast Company Design reports.

The rendering engine was once exclusively used to develop video games, but now more architects and interior designers are using it to produce stunning digital tours of spaces they design, with every grain of wood and every thread of fabric convincingly real-looking.

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