Survey reveals home builders' quest to find the ideal weather, air, and thermal barrier.
METHODOLOGY & RESPONDENT INFORMATION
This survey was distributed between April 2 and May 1, 2015, to a random sample of Professional Builder’s print and digital readers. No incentive was offered. By closing date, a total of 255 eligible readers returned completed surveys. Respondent breakdown by discipline: 30.3 percent custom home builder; 24.7 percent diversified builder/remodeler; 11.2 percent architect/designer engaged in home building; 10 percent production builder for move-up/move-down buyers; 4.4 percent luxury production builder; 4 percent production builder for first-time buyers; 3.6 percent multifamily; 2.8 percent manufactured, modular, log home, or systems builder; and 9.2 percent other. Approximately 58.1 percent of respondents sold one to five homes in 2014, and 18.3 percent sold more than 50 homes. PB