flexiblefullpage - default
Currently Reading

Hispanic Homeowners Are Driving the Market

Advertisement
billboard - default

Hispanic Homeowners Are Driving the Market


June 5, 2019
house with sunset
Photo: Unsplash/Gus Ruballo

Curbed reports that in many areas of the country, a growing Hispanic population is driving the home buying market.

The growth of the U.S.’s increasingly eclectic Hispanic population, one of the largest and most consequential demographic shifts taking place in the country right now, is bringing diversity to communities across the nation. According to a recent Pew Research Center report, the country’s Latino population, which reached 58 million in 2016, accounted for half the national population growth since 2000… This community has played a large role in stabilizing or growing the population in parts of the country that would otherwise see population declines. By 2020, Latinos will comprise the majority of new household formations.

That growth has also fueled a marked increase in Hispanic homeownership. According to the latest National Association of Hispanic Real Estate Professionals (NAHREP) State of Hispanic Homeownership Report, this group accounts for 32.4 percent of overall U.S. household formation.

But that’s just the start. Economic and population data suggests Hispanic homebuyers will become an even larger part of the real estate market in coming decades, in more parts of the country. Hispanic homeowners’ buying power is set to rise; the median income of Hispanic households grew from $46,000 to $60,000 the 10 years between 2007 and 2017, according to data collected by UnidosUS, a nonpartisan Hispanic advocacy group. A fifth of the millennial population in the country is Hispanic, suggesting many have just entered their prime homebuying years. 

Read more
 

Advertisement
leaderboard2 - default

Related Stories

Sales + Marketing

7 Sales and Marketing Trends to Watch (and Learn From)

These award-winning campaigns from NAHB's 2024 National Sales and Marketing Awards showcase next-level strategies and stellar results

Sales + Marketing

New-Home Sales and Navigating the 3 D’s: Death, Divorce, and Downsizing

Here’s how home sales experts manage challenging lifestyle changes with and for their buyers

Sales + Marketing

Q+A With Jenny Laible: The Keys to a Community Lifestyle Program

The National Association of Home Builders' 2024 Lifestyle Director of the Year talks about authenticity, knowing your neighbors, and her chill approach to social media

Advertisement
boombox1 -
Advertisement
native1 - default
halfpage2 -

More in Category

Delaware-based Schell Brothers, our 2023 Builder of the Year, brings a refreshing approach to delivering homes and measuring success with an overriding mission of happiness

NAHB Chairman's Message: In a challenging business environment for home builders, and with higher housing costs for families, the National Association of Home Builders is working to help home builders better meet the nation's housing needs

Sure there are challenges, but overall, Pro Builder's annual Housing Forecast Survey finds home builders are optimistic about the coming year

Advertisement
native2 - default
Advertisement
halfpage1 -

Create an account

By creating an account, you agree to Pro Builder's terms of service and privacy policy.


Daily Feed Newsletter

Get Pro Builder in your inbox

Each day, Pro Builder's editors assemble the latest breaking industry news, hottest trends, and most relevant research, delivered to your inbox.

Save the stories you care about

Lorem ipsum dolor sit amet lorem ipsum dolor sit amet lorem ipsum dolor sit amet.

The bookmark icon allows you to save any story to your account to read it later
Tap it once to save, and tap it again to unsave

It looks like you’re using an ad-blocker!

Pro Builder is an advertisting supported site and we noticed you have ad-blocking enabled in your browser. There are two ways you can keep reading:

Disable your ad-blocker
Disable now
Subscribe to Pro Builder
Subscribe
Already a member? Sign in
Become a Member

Subscribe to Pro Builder for unlimited access

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.