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In a Housing Slowdown, Master Planned Communities May Have an Upper Hand

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Master Planned Communities

In a Housing Slowdown, Master Planned Communities May Have an Upper Hand

With a range of lifestyle amenities and trusty resale value, master planned communities (MPCs) have several competitive advantages in a housing downturn 


November 14, 2022
Aerial view of master planned community housing
Image: Stock.adobe.com

Master planned communities (MPCs) boast a number of competitive advantages compared with homes outside of master plans in the event of a market slowdown. A recent survey by the New Home Trends Institute revealed that 95% of homeowners and single-family renters expect that homes in MPCs will hold their value as well as or better than others in a market downturn, John Burns Real Estate Consulting reports.

With less crime, a number of desirable lifestyle amenities, and strong resale value, homes in MPCs are expected to weather the storm of a nationwide market correction, even as other homes in overheated regional markets suffer steep price drops and see diminished buyer traffic. 

Our New Home Trends Institute survey also found that 64% of homeowners and single-family renters agree homes in MPCs hold their resale values better1, which has also been our experience. Those safety and lifestyle opportunities, combined with unique and well-curated amenities and factors that often include convenient access to schools and shopping, are timeless elements that broaden the appeal of master-planned communities and expand the buyer pool. With the housing market slowdown clearly in effect, the prospect of better resale values can help improve the sense of security buyers have in their purchase.

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