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Nation’s Largest Landlords and Builders Team Up to Create More Rental Housing

Build to Rent

Nation’s Largest Landlords and Builders Team Up to Create More Rental Housing

Demand is soaring in the build-for-rent sector, and the nation's biggest landlords are joining forces with home builders to keep up


June 13, 2022
Landlord shaking hands with home builder
Image: Stock.adobe.com

Built-for-rent homes account for just 5% of the home building market nationwide despite fast-rising demand for single-family rentals, motivating some landlords to take matters into their own hands. Investment in the build-for-rent market has grown exponentially since 2020, led by the nation’s largest homebuilders and publicly traded landlords like builder Pulte Homes and leasing company Invitation Homes, which entered into a joint venture last year to build more rental homes.

Tightening supply amid surging demand also means that rents are rising at a steady pace across the U.S., particularly in popular markets welcoming an influx of remote workers. Single-family rents are up by more than 13% year-over-year, a metric likely to keep rising without a major boost in supply, CNBC reports. 

Investment in single-family rentals – both buying older homes and building new ones – has grown dramatically. The sector saw investments of about $3 billion in 2020, according to John Burns Real Estate Consulting. In 2021, the figure surged to $30 billion. It’s expected to reach $50 billion this year as larger institutional investors, homebuilders, and landlord rush into the market.

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