Sales Lead Tracking

Prospecting for more sales success

If You Want More Sales ... Prospect Like a Boss

Facebook is overhauling its advertising platform in the wake of accusations that it helped enable housing discrimination. This and other coming changes from the tech giant may have a major impact on housing.

Here's How Facebook's Policy Shifts Affect Housing

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Marketing 2019: The A.I.-Data Connection

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Shift Happens—the Cyclical Nature of Homebuying Markets

To generate more sales, you need to engage both new and old methods and technologies

Welcome to the Sales Environment of the Future

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New Year, New Benchmarks for Measuring Online Sales

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Google Analytics Is a Marketer's Best Friend

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How Builders Can Harness the Power of Facebook

Taking a thoughtful approach to sales conversion

Need More Leads? Think Again

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What Is a Lead Worth?

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Jennifer Barkan on turning website visitors into warm leads and home sales

Get on the phone and improve your lead follow-up

Here's How Builders Can Improve Lead Follow-Up