Sales + Marketing Best Practices


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Sales + Marketing

The No. 1 Thing Home Builders Get Wrong With Customer Experience: Warranty Service

Don't neglect the warranty phase of the homebuying journey. How upgrading your warranty program can gain trust and meet the expectations of today’s homebuyers

Business Management Best Practices

How the Home Building Industry Can Adapt to a New Normal in 2022

Expecting the unexpected can help builders stay one step ahead in the new year

Business Management Best Practices

What Homeowners Want From Pros

Follow these tips to keep homeowners satisfied and to earn your next high-quality referral

Sales + Marketing

Inside the Mind of the High-Performance Homebuyer

New data sheds light on what homebuyers really care about when it comes to sustainability, helping builders improve their products

Leadership

The Benefit of Clear Goals for the New Year

Crystal clear direction for 2022 is critical to sustaining the successes we’ve enjoyed during the past 24 months

Customer Satisfaction

Improving Customer Service After Closing

Get out in front of repairs after move-in to keep homeowners happy and the word about your home building business positive

Sales + Marketing

Homebuying: What Do New Homes Have in Common With a Pair of Shoes?

A new approach to improving customer satisfaction during the homebuying journey

Sales + Marketing

The Future of the New-Home Design Studio

It's time for design studios to evolve. The future lies in doing a far superior job of both virtual and in-person interactions

Sales + Marketing

A Fresh Take on Model Homes

The first Houzz Inspired Home presents a game-changing aspect for a more personal and engaging homebuying experience

Sales + Marketing

The Reality of Managing Leads in 2021

The past year has brought new challenges for home sales specialists. The solution: a nimble, thoughtful approach to customer service
 

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