Currently Reading

Win Over Active Seniors With Hospitality-Inspired Entertainment

Advertisement
Demographics

Win Over Active Seniors With Hospitality-Inspired Entertainment


November 24, 2020
Group of seniors in art class
Photo: diego cervo

A focus on entertainment and educational amenities will be the winning combination for selling to active seniors post-pandemic. Forbes says many active seniors are eyeing independent living communities with an emphasis on hospitality-inspired entertainment and trips, along with an attractive living environment. Entertainment options may include wine and cheese tastings, outings to the local theater, and even virtual reality, Forbes suggests. An even better option would be to put those outing and entertainment options into the hands of the seniors themselves. Read more to see offerings from independent living communities across the country.

A quick look at the range of activities offered at well-regarded senior living communities show keeping residents entertained and enlightened is as key as the physical setting itself.

At Newton, Mass.-based Five Star Senior Living, a continuing care retirement communities company, the range of enrichments include martini mixers, museum and theater outings, photography classes, movie matinees, poker and bridge get-togethers, fishing trips, film screenings, lecture series, creative writing, dancing, painting and poetry workshops.

Read More

 

Related Stories

Market Data + Trends

Urban Refugees Embrace New Bucolic Lifestyles

Besides trading in their city lifestyles and luxurious penthouses, urban refugees are trading in their suits and Range Rovers for bicycles and…

Demographics

Cities Attracting the Most Young Homebuyers

Only 36.4% of Americans under the age of 35 own the home they live in, according to SmartAsset. But there are metros where homeownership is more…

Demographics

10 Things to Know About Older Households' Impact on Housing

The annual State of the Nation’s Housing report found households aged 65 and up are the fastest growing age group and greatly influences both the…

Advertisement
Advertisement

More in Category




Advertisement
Advertisement

Create an account

By creating an account, you agree to Pro Builder's terms of service and privacy policy.


Daily Feed Newsletter

Get Pro Builder in your inbox

Each day, Pro Builder's editors assemble the latest breaking industry news, hottest trends, and most relevant research, delivered to your inbox.

Save the stories you care about

Lorem ipsum dolor sit amet lorem ipsum dolor sit amet lorem ipsum dolor sit amet.

The bookmark icon allows you to save any story to your account to read it later
Tap it once to save, and tap it again to unsave

It looks like you’re using an ad-blocker!

Pro Builder is an advertisting supported site and we noticed you have ad-blocking enabled in your browser. There are two ways you can keep reading:

Disable your ad-blocker
Disable now
Subscribe to Pro Builder
Subscribe
Already a member? Sign in
Become a Member

Subscribe to Pro Builder for unlimited access

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.