Filed under: mergers and acquisitions, the single-family rental (SFR) industry is fast becoming all-in-the-family. The recent sale of SFR platform OwnAmerica to property manager Renters Warehouse will offer holistic services to smaller retail investors.
With the deal in place, Renters Warehouse may now offer SFR property for-sale online, along with in-house property management services. Greg Rand, founder of OwnAmerica, who now becomes the chief strategy officer for the new Renters Warehouse, tells Curbed, “The industry now is kind of hitting a second inning,” adding, “The consolidation of large ownership players like [Invitation Homes], that’s been the story for a couple of years, but now there’s consolidation of service provider industry players, like businesses within the SFR industry. That’s now starting to take place.”
The single-family rental (SFR) space has undergone a dramatic transformation since the housing bust 10 years ago, as private-equity backed companies like Invitation Homes and American Homes 4 Rent have acquired hundreds of thousands of homes and formed publicly traded companies to rent them out.
The ripple effects of this trend have traveled from Wall Street down to Main Street. Single-family rental platforms—think Zillow for SFR homes—launched in hopes of bringing the same institutional data and analytics that the Invitation Homes of the world use to smaller retail investors who might want to add a rental property as part of their retirement planning or just to generate some extra income.
Advertisement
Related Stories
Remodeling
Home Renovation Trends Report Shows Increase in Project Spending
A recent Houzz survey finds that the median spend for kitchen and primary bath projects jumped in 2022 and increased again in 2023
Trends
These Design Trends Get the Thumbs-Down From Boomers
Whether it's garage doors dominating a home's façade, outdated smart home features, or walk-in closets off the bathroom, homeowners in their 60s, 70s, and 80s have opinions
Trends
New-Home Trends: Home Sizes Shrink Further and Personalization Has Power
The National Association of Home Builders' latest new-home trends report shows homebuyers prefer fewer square feet, more personalization, and more tech