Mention of Eco-Friendly Home Features Is on the Rise in Sales Listings
Home listing descriptions using eco-friendly terms have been rising over the past five years in line with growing consumer interest in the environment and energy efficiency
What Gen-Z Buyers Really Want in a Home
The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?
Lumber Leads Building Materials Prices Higher in March
Overall, the cost of building materials rose during March, with softwood lumber, gypsum products, and concrete all seeing price increases. Only steel mill materials saw price drops
Post-Pandemic Trends: Working From Home
A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors
Sherwin-Williams' Kingdom Gold Color Is Making New Friends
The paints and coatings brand takes a strategic marketing approach to shine a light on an overlooked hue
Exterior Design Trends? Homebuyer Preferences Run the Gamut
It turns out there's little national consensus when it comes to what U.S. homebuyers prefer for home exteriors
BALA Best in American Living Awards
Design Excellence: A Selection of Projects From the 2021 Best in American Living Awards
Winning projects in NAHB’s 2021 BALA residential design awards present the pinnacle of today’s production housing design ... and a glimpse into its future
Market Data + Trends
NAR Report Shows Fewer Buyers Waiving Appraisal, Inspection Contract Contingencies
Buyers are making sure they get their money's worth, and as a result, fewer are waiving appraisal and inspection contract contingencies into the start of 2022
Home Technology
Renters Report Increased Demand for Smart Home Technology in 2022
Easy to use but tricky to install—renters are seeking out innovative home technology systems, but not all landlords are on board
Trends
Apartment Trends Taking Over 2022
From remote work spaces to car charging stations, these are the big changes rental companies are introducing in the new year
Home Design
Design Tips and Tricks for a Cozy Winter Kitchen
No need to crawl out of hibernation for these kitchen upgrades. Easy-install decor additions can revamp the heart of the home with minimal effort
Housing Markets
Demand for Second Homes Soars Above Pre-Pandemic Levels
Second homes were in high demand during 2021 as more Americans took their remote jobs on the road
Housing Markets
How a Declining U.S. Population Could Heighten a Nationwide Housing Crisis
New migration patterns are driving up demand for smaller metros where prices are inching toward record highs
Market Data + Trends
2021 Census Data Reveals Historically Small Population Gains
The US population grew at its slowest pace in recorded history during the COVID pandemic
Outdoor Living
What’s Driving Outdoor Living Trends?
A balancing act between external forces and consumer demand delivers creative designs for these increasingly important areas, regardless of price point or density
Exclusive Research + Data
2022 Housing Forecast: Opportunities and Challenges
2021 was a wild ride. Here's a look at what's in store for home builders in the coming year
