Currently Reading

Twin Cities Housing Market Goes Live Online


Twin Cities Housing Market Goes Live Online

April 15, 2020
man participating in video conference call on laptop with small dog in background
By Chaay_tee

FaceTime is no longer just for long distance relationships or calling your Nonna. Now, it’s more likely than ever that it is your client on the other end of the smart phone. In Twin Cities, Minn., the locals have seen a marked shift toward digital tools that reflects the nationwide trend amid the coronavirus. From video chats and 3D tours to drive-by appraisals, housing professionals are set to keep business moving along even while open houses are banned in the city. And according to them, it is working for at least a few buyers: Some are signing contracts without ever stepping foot in the home.

Josh Peterson and Brittany Tiegen are no strangers to online shopping, but they never imagined they'd buy their first house that way.

"It's the largest purchase of our life and we never even set foot in it," said Peterson, who will close in early May.

The spring housing market in the Twin Cities has been turned upside down by the COVID-19 pandemic. Buyers are making offers on houses they've only seen on smartphones and laptops, sellers are readying their houses for sale with the help of virtual stagers and appraisers and mortgage lenders are putting together deals via FaceTime meetings and drive-through house closings.

Read More


Related Stories

Sales + Marketing

Why (and How) to Right-Size Your Online Sales Program

Meet the expectations of today’s prospects and tomorrow’s new-home buyers


Building a Home on a Budget: 4 Tips for Potential Buyers

Four tips builders can suggest to win over potential buyers with a tight budget

Sales + Marketing

The Uberization of New-Home Sales

On-demand appointments can boost sales conversions and align your team with today’s homebuying realities


More in Category


Create an account

By creating an account, you agree to Pro Builder's terms of service and privacy policy.

Daily Feed Newsletter

Get Pro Builder in your inbox

Each day, Pro Builder's editors assemble the latest breaking industry news, hottest trends, and most relevant research, delivered to your inbox.

Save the stories you care about

Lorem ipsum dolor sit amet lorem ipsum dolor sit amet lorem ipsum dolor sit amet.

The bookmark icon allows you to save any story to your account to read it later
Tap it once to save, and tap it again to unsave

It looks like you’re using an ad-blocker!

Pro Builder is an advertisting supported site and we noticed you have ad-blocking enabled in your browser. There are two ways you can keep reading:

Disable your ad-blocker
Disable now
Subscribe to Pro Builder
Already a member? Sign in
Become a Member

Subscribe to Pro Builder for unlimited access

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.