Business Management

head vs. heart_needs vs. wants_making the sale

Making the Sale: Wants vs. Needs

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Mastering Customer Feedback—More Important Than Ever

Nuclear attack drill, kids under desks

Home Building’s ‘DEW Line’

Value engineering graphic

Putting the Value Back in Value Engineering

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New Year, New Paradigm

Apartment interior

Landscape of Single-Family Rentals Becoming More Singular

Team together (Photo: Unsplash/Rawpixel)

3 Ways to Maintain Culture While Managing Growth

Trumark Companies' co-founders Gregg Nelson (left) and Mike Maples

Risk Diverse: Trumark Companies Is Builder of the Year

ScottSedam_12 Gifts_wrapped gifts

The 12 Days of Christmas—Gifts for a (Professional) Lifetime

Trumark's Gregg Nelson (left) and Mike Maples met at business school and initially started entitling and selling lots together. (Photo: Jason Henry / dbphotoagency.com)

Trumark's New Model for Home Building

New home framing_construction_Flickr user_Scott Lewis CC by 2.0

Getting On Board With Onboarding

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5 Essential Steps to Successfully Onboard a New Trade