More than a third of builders who raised their curb appeal game during the past year did so by offering window options with more styles and frame colors or by reworking the elevations of their existing house plans. Other builders said they invested by hiring an architect or by using Revit and other 3-D modeling software.
But for every respondent like the Maryland custom home builder who is adding options “because customers are becoming more interested in rear yards, pools, and patios,” there were participants who are feeling squeezed, such as the Canadian production home builder who, to reduce his homes’ selling price, has moved away from using stone and fiber-cement materials, or the Illinois modular/manufactured home builder who offers many choices but sees clients sticking with basic exterior selections because “affordability is becoming harder to obtain.”
Almost 55 percent of participants in Professional Builder’s 2018 Curb Appeal Survey agreed that for selling new construction, it’s more important today compared with two years ago to offer elevations that incorporate multiple exterior materials. Eighty-eight percent of builders and architects currently build or design with multiple exterior cladding materials on individual homes. More findings are in the charts that follow.
Advertisement
Related Stories
Build to Rent
Build-to-Rent Is Booming, Particularly in These Metros
A recent report finds that the Phoenix metro leads with more than 4,000 build-to-rent units completed in 2023, and Texas is the leading state for build-to-rent development
Sustainability
Which Green Building Practices Are Home Builders Using Most?
A recent report reveals which green-building practices are most popular among single-family home builders and remodelers
Market Data + Trends
Single-Family Permits Show Increase in February
Year-to-date ending in February, single-family permits were up in all four regions of the U.S.
