Homeownership Survey Results: Adapt Your Strategy for Shifting Consumer Sentiment
A recent survey about homeownership finds that while consumers believe in homeownership, many think now is not the right time to buy
Existing Home Sales Declined for 11th Consecutive Month in December
As soaring home prices continued their longest streak on record, existing home sales slowed for the 11th month in a row in December 2022
Could a Drop in Pending Home Sales Translate to Lower Home Prices in 2023?
Pending home sales fell for the sixth consecutive month in December, and housing experts say waning buyer demand could lead to more significant price drops in the months ahead
Sales 101: When Negotiating, Pay Attention to Body Language
Your ability to recognize nonverbal cues at the negotiating table can mean the difference between a bad deal and a successful outcome in a sales negotiation
Advertisement
Sales + Marketing
Where to Go When the Housing Market Gets S.L.O.W.
There are two paths you can take in a changing new-home sales market, but only one of them will help you succeed during a slowdown
New-Home Sales
Debunking the Myths—Why Buying a New-Construction House May Be a Better Alternative
First-time buyers have traditionally strayed from new-construction homes in favor of more affordable existing houses, but buying new also offers a number of can't-miss benefits
Market Data + Trends
A Record Share of Sellers Offered Concessions in Q4 2022
As homebuyer demand wavered in the final quarter of 2022, sellers were forced to make concessions and slash their listing prices
Sales
November Existing-Home Sales Slow to Lowest Level Since 2011
Home sales slowed at a rapid pace in November as soaring mortgage rates continued to price out prospective buyers
Market Data + Trends
2022 Housing Market in Review: A Year for the Record Books
Rattled by soaring inflation, a turbulent economy, and a major pullback from would-be buyers, the 2022 housing market was nothing short of extraordinary
New-Home Sales
Despite Rebounding in November, Home Sales Are Slowing Nationwide
New-home sales inched higher in November after posting little to no growth throughout much of 2022, but an ongoing affordability crisis is keeping most would-be buyers glued to the sidelines
Market Data + Trends
As Mortgage Rates Rise, Existing-Home Sales Are Inching Toward Record Lows
Rising interest rates are causing would-be buyers to back out of the for-sale market, and that waning demand is leaving homes on the market for nearly a week longer than a year ago
Housing Markets
98 of 100 Largest Markets Saw Steep Price Drops in September
The housing market is rebalancing after a competitive period of low interest rates, huge buyer demand, and competitive home prices
New-Home Sales
Trend Shows Improving Buyer Expectations of Housing Affordability in Q2, Q3 2022
But the National Association of Home Builders attributes these affordability shifts to changes in the composition of prospective buyers rather than increase in overall affordability
New-Home Sales
Trick or Treat? Market Slowdown Is No Treat for Sellers
According to Zillow, the average number of days homes are staying on the market continues to climb, a 45% increase from last year
