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Sales + Marketing
Courtesy Schell Brothers
Done right, social media puts your projects and your company in the ands of your propsects, homeowners, real estate agents, and others, building brand awareness, inviting engagement, and creating community.
Socially Exceptional: The Best of The Nationals
Winners from the 2026 National Sales & Marketing Awards share their insights on what makes a successful social media campaign
Aug. 5, 2026
252737807 © Fizkes | Dreamstime.com
Homeowner looking stressed as she goes over her finances
Market Data + Trends
Majority of Homeowners Consider Themselves House Poor
Oct. 2, 2026
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Elderly woman at home
Demographics
Housing Demand Set to Decline As Baby Boomers Age
Sept. 26, 2026
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First-time buyers tour a home with a real estate agent
Why Price Isn’t Enough to Win the First-Time Buyer
Aug. 18, 2026
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Nashville
Markets
Where Are Americans Moving?
Aug. 18, 2026
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New-home community
Marketing New-Home Communities: What Buyers Actually Want
Aug. 14, 2026
Getty Images / AlonzoDesign
Sales+Marketing - J/A 26
Blogs
Why AI Won't Fix Your CX
Aug. 3, 2026
state_of_the_postclosing_handoff_graphic
Home
The Results Are In from the Post-Closing Handoff Benchmark Survey!
July 31, 2026
225418632 © Seventyfourimages | Dreamstime.com
Gen Z couple touring a home with a real estate agent
Demographics
Gen Z Finds its Footing in the Housing Market
July 7, 2026
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