Multifamily Embraces Community: The Case for Connection
In new multifamily projects, forging a sense of community helps attract renters and buyers
Human Resources
The Case for Compelling Workplace Culture
In a market rife with competitive hiring, a great work culture is sound defense
House Styles
The Warm Side of Modernism
There's a warming trend in contemporary homes, and it speaks to buyer preferences
The Sharing Economy is a Powerful Tool for Homebuilders
Powered by Gen Y, and invaluable for Boomers, the sharing economy holds huge potential
Small Units, Big Potential
At a time when prices are galloping past wage growth, alternative housing solutions are crucial
A Value Proposition
The market is hot, yet home is being seen as a quality-of-life investment, rather than a commodity
Big Opportunities for Builders
Three unmet needs and the market shifts they signal are a call to innovation; a chance for differentiation
Sales + Marketing
The Sales Process Gets Personal
Millennial buyers expect personalization, and they want transparency in the sales process