126675241 © Nopparat Khokthong | Dreamstime.com
Homebuyer takes a pair of keys from real estate agent
Nationwide pending deals decreased on both a month-over-month and year-over-year basis, but in some parts of the US, pending-home sales continue to grow
2139514 © Chad Mcdermott | Dreamstime.com
Homes under construction
25015222 © Johnny Habell | Dreamstime.com
New single-family community under construction
© Endeavor Business Media
women_at_wirc_hero
283235304 © Sumetee Theesungnern | Dreamstime.com
Single homeowner looking over bills
Sign up for our eNewsletters
Get the latest news and updates

Design

Ian Roth Studios
front_elevation_1
Built on a hillside overlooking the water, the New American Home 2026 challenges regional norms with a bold design and dramatic views
Feb. 12, 2026
24362610 © Alexmisu | Dreamstime.com
Row of new homes
From community-driven features to highly-personalized spaces, these are the trends that have come to define architectural plans in 2026
Feb. 10, 2026
Tsutsumida Pictures
High-density single-family detached homes at L'Aube at Solis Park by Trumark Homes in Irvine, Calif., demonstrate the variety of massing, articulation, and layout that builders can achieve on deep, narrow footprints without the constraint of shared walls.
Despite affordability challenges, buyers still demand detached homes. Here's how to deliver at higher densities without sacrificing style or safety
Feb. 10, 2026
Guy Land Designer Inc.
superior_farm2
The following projects from our design team offer clever ideas for outside living spaces with fully equipped kitchens as focal points
Feb. 10, 2026

Construction

Ivelin Denev
Residential electrical demand is at an all-time high and only increasing. Modern technology is keeping pace to help builders meet that demand while managing costs and service callbacks and earning a competitive edge against resales.
Increasing demand for electricity in homes is redefining “standard” electrical design ... and providing home builders with a competitive advantage over resales.
Feb. 13, 2026
Francesco Scatena
Carbon Emissions in Housing Graphic
RESNET 1550 and BEAM are changing the game by making it easier for home builders to reduce emissions during the build process.
Feb. 13, 2026
The housing supply and affordabilty crisis demands new models that enable faster production in a collaborative regulatory environment.
The United States is short an estimated 2 to 6 million homes, the result of more than a decade of underbuilding, increasing regulatory complexity, and declining productivity across...
Feb. 12, 2026
© Endeavor Business Media
wirclogo
Interested in speaking at the 2026 WIRC Conference? Fill out this quick form for a chance to get involved
Feb. 12, 2026

Business Management

128825665 © Pavel Ivanov | Dreamstime.com
Young homebuyers meeting with a real estate agent
In 2025, the median first-time homebuyer age declined to 35, down from 36 the year prior and down from the 2018 peak of 38
Feb. 26, 2026
73382552 © Sean Pavone | Dreamstime.com
Mobile, Ala.
During Q-4 2025, single-family mortgage payments declined by 5.7% nationwide, but 73% of the largest 230 US metros still saw home-price gains
Feb. 13, 2026
NHQA PY26 Hero
By engaging the National Housing Quality Awards and opening themselves up to intense scrutiny by industry-leading peers, these four home builders supercharged their commitment...
Feb. 12, 2026
16891454 © Mauricio Jordan De Souza Coelho | Dreamstime.com
Homebuyers receive house key from a realtor
The income needed to afford the typical US home is now just $111,252, down by 4% from one year ago
Feb. 12, 2026

Sales + Marketing

38760686 © Racorn | Dreamstime.com
Sales person meeting with potential clients
When trying to turn leads into sales, it's important to know what not do
Feb. 7, 2026
pb_0226_qa_hero
Silverwood made kindness a priority, and the benefits are already apparent
Feb. 6, 2026
224708563 © Fizkes | Dreamstime.com
Millennial couple sitting near moving boxes in their new home
By age 30, just 25% of Millennials were homeowners, compared with 43% of Baby Boomers at the same age
Feb. 5, 2026
Concept image: Phiwath Jittamas
hero
Industry experts weigh in on how the housing industry is adapting to consumer preferences and market conditions to thrive in 2026
Jan. 30, 2026

Idea Homes

Ian Roth Studios
Read on to learn more about the products featured in the 2026 New American Home.
Learn more about the products that went into building this year's show home
Feb. 12, 2026
sw_coolwhite_hl_d_alt
Color, Craft, and Commitment: Sherwin-Williams Brings Vision and Value to the NEWLOOK Experience Show Home The goal of the Pro Builder NEWLOOK Experience Idea Home was to demonstrate...
Feb. 4, 2026

Events

© Endeavor Business Media
proconnect_events
The ProConnect Multifamily 2026 program offers AEC professionals and developers the chance to network, discover new products, and solve current industry challenges at two events...
Feb. 12, 2026
© Endeavor Business Media
untitled_design_3_1
In this episode of Women at WIRC, three women from across the housing industry share their stories, experiences, and strategies that help them rebuild communities to be better...
Feb. 4, 2026