Tsutsumida Pictures
High-density single-family detached homes at L'Aube at Solis Park by Trumark Homes in Irvine, Calif., demonstrate the variety of massing, articulation, and layout that builders can achieve on deep, narrow footprints without the constraint of shared walls.
Despite affordability challenges, buyers still demand detached homes. Here's how to deliver at higher densities without sacrificing style or safety
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Davies Imaging Group
Fusion covered patio
82262212 © Sean Pavone | Dreamstime.com
Atlanta skyline
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Wildfire
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Design

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Silverwood made kindness a priority, and the benefits are already apparent
Feb. 6, 2026
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In today's competitive real estate and rental markets, the difference between a property that sits and one that moves may come down to substance over appearance — and even...
Feb. 2, 2026
Concept image: Phiwath Jittamas
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Industry experts weigh in on how the housing industry is adapting to consumer preferences and market conditions to thrive in 2026
Jan. 30, 2026
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Private yards in a townhome community
When it comes to designing homes with tight space constraints, privacy can be hard to come by. These strategies can help
Jan. 27, 2026

Construction

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Human Resilience
Those who make wellness a standard feature in their homes will reap the benefits in the years to come
Feb. 6, 2026
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In this episode of Women at WIRC, three women from across the housing industry share their stories, experiences, and strategies that help them rebuild communities to be better...
Feb. 4, 2026
© Endeavor Business Media / Liz Miles
Liz Miles
In this episode of the Women at WIRC podcast, the International WELL Building Institute's Liz Miles shares how the organization is thinking beyond home gyms to address the broader...
Jan. 27, 2026
iStock / Getty Images Plus / CHUYN
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Led by NAHB’s advocacy team, home builders enjoyed enjoyed significant victories on several key issues in the housing policy arena.
Jan. 15, 2026

Business Management

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New-home construction
New-home inventory is helping alleviate affordability challenges, and in some areas, that new construction is leading to more sales
Feb. 6, 2026
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Port St. Lucie, Fla.
Rather than heading toward specific states or cities, a recent report found Americans are increasingly heading toward the more affordable outskirts of cities
Feb. 3, 2026
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Homeowner holding house keys in front of a 'Sold' sign
In Q-4 2025, the homeownership rate rose to 65.7%, the highest reading of the year
Feb. 3, 2026
10853555 © Barbara Helgason | Dreamstime.com
Row of suburban houses
Both buyers and sellers were met with affordability challenges in 2025 as sales prices increased and profit margins declined
Jan. 30, 2026

Sales + Marketing

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Sales person meeting with potential clients
When trying to turn leads into sales, it's important to know what not do
Feb. 7, 2026
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Millennial couple sitting near moving boxes in their new home
By age 30, just 25% of Millennials were homeowners, compared with 43% of Baby Boomers at the same age
Feb. 5, 2026
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Gen Z couple touring a home with a real estate agent
The share of homeowners in Generation Z improved in 2025. Even so, the youngest generation of homeowners still owns fewer homes compared with older generations when they were ...
Jan. 27, 2026
333348044 © Fizkes | Dreamstime.com
Older couple sitting on a couch in their home
The aging Baby Boomer generation still owns a majority of the nation's housing stock, and with them more likely to age in place than sell, resale inventory remains low
Jan. 22, 2026

Idea Homes

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Color, Craft, and Commitment: Sherwin-Williams Brings Vision and Value to the NEWLOOK Experience Show Home The goal of the Pro Builder NEWLOOK Experience Idea Home was to demonstrate...
Feb. 4, 2026
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Moen: Elevating Water, Wellness, and Design in the NEWLOOK Experience Home Ever since the COVID pandemic burst on the scene and disrupted everyday life and raised health fears...
Feb. 4, 2026

Events

© Endeavor Business Media / Mary Peters
Women at WIRC logo / Mary Peters
When launching Yeti Services, Mary Peters says she had to fail first before ultimately finding success. In this episode of Women at WIRC, Peters shares how learning from her mistakes...
Dec. 29, 2025
Cavco
Vista model from Cavco
Pro Builder Show Village at IBS 2026 offers a firsthand look at what’s possible (and attainable) through high-quality craftsmanship and thoughtful design
Dec. 3, 2025